Strategy 2 – Embracing the Collaborative Economy

The ROC Cohort Group

Cultivate Lancaster Releases its
Three-Year Strategic Plan

Through the close input of Lancaster City Alliance, ASSETS, and other participating organizations, the Cultivate Lancaster Entrepreneurship Coalition released its first-ever strategic plan. The three-year plan outlines a refreshed set of goals, activities, and implementation timeline for the Entrepreneurship Coalition. The plans’ goals are categorized into three pillars: engagement, quality, and initiatives with diversity, equity, and inclusion principles serving as a priority throughout the plan. Each plan pillar has its own set of activities and desired outcomes, from a sustainable marketing model to increased event programming. The plan also outlines a structure for the initiative and recommends hiring a staff member who will serve as the Cultivate Lancaster Coordinator, ensuring implementation of the plan’s strategic goals.   


The mission of Cultivate Lancaster is to inform, navigate, connect, and coordinate entrepreneurs with business resource providers to achieve prosperity and equitable economic growth across Lancaster County.