Meeting Agenda
Lancaster City Merchant Meeting
Wednesday, April 15, 2026
8:30 a.m. to 10:00 a.m.
The Ware Center for the Arts│Binns Room
- Introductions/Announcements: Marshall Snively, President, Lancaster City Alliance.
- Member Spotlight: Vescor Hospitality (401 PRIME; Belvedere Inn; C’est La Vie; Josephine’s Downtown) presented by John Costanza
- Special Presentation: Reclaiming Your Time with AI: Marketing Basics for Small Businesses & Organizations – Discover practical AI tools that local businesses and nonprofits can use to save time, refine messaging, and make smarter, data-driven decisions. This fast-paced mini-workshop highlights four quick wins: improving Google visibility, strengthening website copy, maximizing content reach, and uncovering insights from your data. Presented by Anne Kirby, Founder & Owner of the Candy Factory, and Chris Ballentine, Certified AI Enthusiast & Communications Strategist.
- Presentation: Inside a Ransomware Attack—How Our Small Business Fought Back (Without Paying the Ransom – When the Medusa ransomware group targeted our small business, we were forced to respond in real time to a fast-moving cyberattack threatening our data, operations, and reputation. This candid presentation shares what happened, the lessons we learned, and practical steps every small business can take to reduce risk and prepare for a ransomware attack. Presented by Mike Williams, President & CEO of The H&H Group
- Member Intra Marketing Committee Report
- Open Discussion
PLEASE NOTE: Our next Merchant Meeting will be on Wednesday, May 20, 2026
Our monthly Merchant Meetings are open to all small businesses, professionals, and nonprofit organizations located within the City of Lancaster.
As a non-profit organization, the Lancaster City Alliance relies on the support of our generous corporate sponsors by demonstrating their commitment to the City’s collective good through their investment in what we do.
Thank you to our Legacy Sponsors:
Executive Sponsor:
Our 15 Visionary Sponsors show their dedication to the City’s shared success by supporting the Lancaster City Alliance.
